Named after the US Army Helicopter that was designed to attack our enemies, the Apache has a strong two-part body with six legs extending out that create a quivering action that simply attracts fish...

Named after a common military weapon used in combat, the Tomahawk is slender with a long shaft and an axe-like end. The slightest movement gives the broad, angular tail wild flapping...

We are excited to offer multiple styles of Widow Maker Lures leather patch hats! All are adjustable in size.  Beige- Richardson 112 Black- Richardson 112 Heather Gray- Richardson 112 Hot...

Freedom Baitz The bait is great for open and hard water fishing. You can break it down to create a smaller presentation or keep it the way it is. Target species for this bait are crappie, perch,...

Freedom Baitz The Bonita minnow can be used on the open water or ice for targeting sunfish, crappie, and perch as well as the occasional walleye and bass. Work this bait slowly back to the boat...

Freedom Baitz Thread this bait onto any jig and the 4 tentacles will lure in crappies, bluegills, and perch. Great for open water or the ice season.  8 in pack 1"